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Zapier > 实例探究 > 通过自动化简化播客入门:案例研究
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Automation in Podcast Management: A Case Study of 'Let's Talk Business'

技术
  • 网络与连接 - 5G
  • 传感器 - 液体检测传感器
适用功能
  • 销售与市场营销
用例
  • 租赁金融自动化
  • 物料搬运自动化
挑战
霍夫曼是“让我们谈谈商业”播客的主持人,他需要简化播客嘉宾的入职流程,以管理自己作为营销机构首席执行官和八个孩子的父亲的繁忙日程。
关于客户
Meny Hoffman 是位于布鲁克林的营销机构 Ptex Group 的首席执行官。他还是 Let's Talk Business 播客的主持人,主要采访企业主和思想领袖。
解决方案
霍夫曼利用 Zapier 转向自动化,以简化播客客人的入职流程。 Zapier 可自动执行发送电子邮件、创建采访文档以及管理各种应用程序中的记录等任务。
运营影响
  • The automation process has not only saved time but also streamlined the podcast management process, making it more efficient and less overwhelming. It has allowed the team to focus on more important tasks, such as creating quality content and growing the podcast. The automation has also ensured that the podcast's onboarding process for guests is smooth and well-organized, enhancing the guest experience. Furthermore, the engagement with Flow Digital has equipped the team with the necessary skills to maintain the few manual tasks that remained, further enhancing their operational efficiency.

数量效益
  • The automation process saves the 'Let's Talk Business' team an average of two hours per episode.

  • The podcast has been able to produce 75 episodes since its launch in 2019, thanks to the efficiency brought about by automation.

  • The automation process involves a 22-step Zap, handling tasks across multiple apps, significantly reducing manual work.

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