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Boosting Conversion Rates with Conversational Marketing: A Case Study on Covéa Group's Life Insurance Department
技术
- 网络与连接 - 5G
- 平台即服务 (PaaS) - 应用开发平台
适用行业
- 金融与保险
- 电信
适用功能
- 销售与市场营销
用例
- 对话机器人
- 基于使用的保险
挑战
转化率低,需要端到端的对话式客户体验
关于客户
Covéa Group 的人寿保险部门是欧洲最大的保险提供商之一,专门从事汽车、家庭、健康和保护、储蓄和养老金、再保险和人寿保险
解决方案
具有全渠道功能的端到端对话式营销活动
运营影响
数量效益
相关案例.
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