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Plivo > 实例探究 > 提高 SMS 传送能力:Fluent 借助 Plivo 取得成功
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Fluent Boosts SMS Deliverability and Revenue with Plivo

技术
  • 平台即服务 (PaaS) - 应用开发平台
适用行业
  • 城市与自治市
  • 消费品
适用功能
  • 维护
  • 销售与市场营销
用例
  • 智慧城市运营
  • 时间敏感网络
服务
  • 云规划/设计/实施服务
  • 系统集成
挑战
Fluent 在加拿大的短信发送能力上遇到了困难,需要一个快速的解决方案。
关于客户
Fluent 是一家客户获取公司,致力于帮助品牌扩大活跃用户群。他们捕获用户洞察并使用预测模型来定位受众群体。
解决方案
Fluent 实施了 Plivo 的 SMS API 和 Powerpack,以提高交付能力并使用定制的 SMS 消息传递与用户联系。
运营影响
  • The implementation of Plivo’s SMS API and Powerpack not only solved Fluent's deliverability problem but also brought several operational benefits. The ease of use of Plivo’s API was appreciated by Fluent’s developers, enabling them to get the system up and running within a day or two. The Powerpack feature simplified the process of distributing message traffic, eliminating worries about sending speeds or pooling numbers together. Moreover, Plivo’s transparency in reporting was instrumental in troubleshooting, saving Fluent hours of guesswork. Fluent also appreciated the timely and thorough responses received from Plivo’s support team, which helped them navigate the unpredictable SMS space. The self-service console and ease of use, along with quick turnaround times for approvals, were also highlighted as key advantages of Plivo’s approach.
数量效益
  • Fluent increased its revenue from SMS by 106% in a period of three months.
  • Fluent increased average revenue per user by 37% thanks to Plivo’s strong deliverability rates.

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