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Giverrang: Boosting Local Businesses with IoT
技术
- 平台即服务 (PaaS) - 应用开发平台
适用行业
- 建筑物
- 水泥
适用功能
- 产品研发
- 销售与市场营销
用例
- 楼宇自动化与控制
- 供应链可见性(SCV)
挑战
Giverrang 是一款本地市场应用程序，其成立的使命是促进小型企业发展并增加本地支出。该应用程序为会员在当地企业消费提供现金返还，为购物者提供一个发现当地产品和体验的平台，并为商家提高当地知名度和销售额提供平台。然而，由于传统开发成本高昂，创始人 Mark Walerysiak Jr. 在开发该应用程序时面临着重大挑战。他在新闻和创意写作方面的背景，以及在大众媒体、社区和经济发展方面的经验，并没有为他提供自己构建应用程序所需的技术技能。
关于客户
Giverrang 是为购物者和商家设计的。对于购物者来说，这是发现当地产品和体验的好方法，并可赚取高达 45% 的现金返还来支持小型企业。它为用户提供了一个在当地购物并回馈社区的平台。对于商家来说，Giverrang 是一种无需预付费用即可提高当地知名度和销量的方法。它为商家提供展示商品和服务的平台，并通过社交媒体、时事通讯和推送通知等促销渠道帮助他们获得与大型全国性公司相同的营销实力。
解决方案
Mark 发现了 Bubble，一个无代码平台，这使他能够无需代码即可构建功能性应用程序。他最初对 Bubble 的功能持怀疑态度，但很快意识到这是一款改变游戏规则的产品。他决定沉浸在 Bubble 中，不仅学习如何为 Giverrang 构建最小可行产品 (MVP)，还学习如何构建任何类型的科技产品。 Giverrang 应用程序基于 Bubble 构建，易于使用。用户只需下载该应用程序，免费注册，然后浏览其所在位置的产品源。他们可以将产品添加到购物车并像任何在线市场一样结账。商家可以在 Giverrang 上设置帐户并列出商品和服务。
运营影响
数量效益
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