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Hudson Pacific Properties' Pandemic Response: Maintaining Customer Service with HqO
技术
- 网络与连接 - 5G
适用行业
- 建筑物
- 零售
适用功能
- 采购
- 销售与市场营销
用例
- 楼宇自动化与控制
- 时间敏感网络
挑战
Hudson Pacific Properties 是一家房地产投资信托公司,拥有办公楼和工作室物业组合,在 COVID-19 大流行期间面临着保持租户参与和沟通的挑战。受疫情影响,商业地产行业快速发展,呈现出巨大的复杂性和变化。有超过 8,000 家房地产科技公司可供选择,寻找最佳解决方案来安全地吸引和留住租户,同时实现资产差异化是一项艰巨的任务。混合工作模式和新工作场所创新的兴起将价值方程式从建筑物和位置转移到建筑物居住者本身。这促使我们重新关注通过新的数字媒体与租户及其员工建立联系。哈德逊太平洋公司需要一种租户参与和沟通工具,不仅可以为世界各地的租户提供典型的现场设施,还可以收集重要数据,让房东了解人们如何真正使用其建筑物,同时解决当前的健康和安全问题。
关于客户
Hudson Pacific Properties 是一家房地产投资信托公司,拥有超过 1600 万平方英尺的投资组合,包括位于洛杉矶、旧金山、硅谷、西雅图和加拿大温哥华的一流办公楼和工作室物业。十多年来,该公司拥有、改造、建造和运营这些物业,以创造理想的工作环境并提供使员工茁壮成长的服务。其中之一,位于温哥华市中心的本托尔中心 (Bentall Centre) 是哈德逊太平洋公司客户服务成功的典范。占地 150 万平方英尺的本托尔中心 (Bentall Center) 拥有四栋高大的办公楼,由大型广场和地下零售综合体连接。它坐落在温哥华金融区的温哥华地铁站之一的顶部,拥有广泛的设施和全景,使其成为温哥华市中心的标志性目的地。
解决方案
Hudson Pacific 的租户参与策略利用 HqO 的技术来应对这些挑战。 Hudson Pacific 团队加速在其多租户产品组合中推出 HqO Workplace Experience 应用程序。这种快速部署使哈德逊太平洋公司成为商业房地产领域敏捷的领导者,也是首批推出如此规模应用程序的主要业主之一。该应用程序在大流行期间充当通信工具,使哈德逊太平洋公司能够与租户进行实时通信,并向租户通报关键运营变化的最新情况。 HqO 和 Hudson Pacific 合作提供了租户应用程序的初始轻量级版本,该应用程序在不到 30 天内就在 Hudson Pacific 的 31 个多租户酒店中推出。在接下来的几个月里,HqO 继续帮助 Hudson Pacific 实施完整版的 HqO 工作场所体验平台,为商业房地产团队提供端到端解决方案,从而在这一成功的基础上再接再厉。
运营影响
数量效益
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