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Icebreaker's Customer Engagement Transformation with Zapier and Wufoo
技术
- 可穿戴设备 - 智能服饰
适用行业
- 服装
用例
- 室外环境监测
- 时间敏感网络
挑战
Icebreaker 面临着管理和解读客户的数千份表格的挑战,这需要花费大量时间和精力来导出、格式化、过滤和组织数据。这导致客户的声音每月只能听到一次(如果是的话)。
关于客户
Icebreaker 是由 Jeremy Moon 创立的服装品牌,他在新西兰发现了美利奴羊毛的天然替代品。该公司多年来不断发展壮大,现在拥有一支包括第一位用户体验设计师 Joshua Claassen 在内的团队。 Icebreaker 重视客户反馈,旨在与客户建立直接沟通渠道。
解决方案
Icebreaker 采用 Zapier 来自动化收集和组织客户反馈的过程。每当客户通过 Wufoo 提交表单时,Zapier 都会将信息发送到 Excel 工作表并通知其 Slack 渠道中的团队。这简化了流程,并允许立即讨论、问题解决和错误修复。
运营影响
数量效益
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