Lunarpages notes 15% sales increase with LiveChat

技术

应用基础设施与中间件 - API 集成与管理

适用行业

电信

适用功能

商业运营
销售与市场营销

服务

软件设计与工程服务

挑战

Lunarpages, a hosting provider company, was facing the challenge of converting their website traffic into leads and sales. They were investing a significant portion of their resources into various advertising and marketing campaigns to drive traffic to their sites. However, they were not able to effectively utilize this traffic. They wanted to convert a portion of their on-site visitor activity into leads and sales. Another challenge was to address the support needs of their visitors, 24 hours a day, 7 days a week.

关于客户

Lunarpages is a hosting provider company located in California. Founded in 1998, the company services over 150,000 customers from all over the world. According to Mr. Fernandez, Lunarpages’ suite of services are designed for organizations seeking scalable, secure, robust and enterprise grade hosting solutions that can be quickly provisioned or tailored to meet unique requirements. Their main goal is to provide their customers with a reliable infrastructure that will reduce their risk, increase the ROI in their IT investment and reduce the time it takes to reach their goals.

解决方案

Lunarpages decided to use LiveChat as a way to transform some of their traffic into prospects and leads. With an implementation consisting of 50 agents on lunarpages.com, the Lunarpages team decided to further promote their “customer first” approach in the way they handle their chats. LiveChat implementation allowed Lunarpages to reach larger portion of their visitor base, engage a greater number of those visitors in the sales process, which transferred into greater conversion rates for their lead generation and sales. The implementation also helped in addressing the support needs of their visitors, providing them with the option to simply chat with one of their admins to get their issues resolved.

运营影响

Lunarpages was able to reach a larger portion of their visitor base.
They were able to engage a greater number of visitors in the sales process.
The implementation helped in promoting their “customer first” approach in the way they handle their chats.

数量效益