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OZNaturals' Rapid Ecommerce Automation Migration to Dynamics 365 with Celigo
技术
- 功能应用 - 企业资源规划系统 (ERP)
- 功能应用 - 库存管理系统
适用行业
- 水泥
- 建筑与基础设施
适用功能
- 物流运输
- 仓库和库存管理
用例
- 库存管理
- 拣选/分拣/定位
挑战
OZNaturals 是一家护肤品公司,最初作为仅在亚马逊上销售的白标产品推出,很快就成为最畅销的产品。该公司发展迅速,年销售额达数百万美元,并在 80 个国家/地区获得品牌认可。然而,该公司的运营并没有达到维持这种增长所需的复杂程度。他们使用的是需要手动数据输入的基本会计解决方案,并且尽管库存超过 100 万美元,但并未跟踪其库存。为了摆脱亚马逊的束缚,实现多元化,OZNaturals 需要将其电子商务活动扩展到自己的支持 Shopify 的网站,并由 3PL 仓库提供支持。这需要整个供应链的自动化流程,以从多个渠道提取订单,维持多个亚马逊市场的服务水平要求,确保正确的仓库中有足够的库存,并应对快速变化的市场。
关于客户
OZNaturals 是一家护肤公司,利用冷加工制造生产天然、清洁、抗衰老产品,以促进健康皮肤、皮肤修复和预防未来皮肤损伤。该公司由持照美容师 Angela Irish 在佛罗里达州创立,其产品在加拿大 FDA 认证的实验室生产。 OZNaturals 最初作为仅在亚马逊上销售的白标产品推出,很快成为最畅销的产品,年销售额达数百万美元,并在 80 个国家/地区享有品牌知名度。公司的使命是通过自己独特的产品扩大增长。
解决方案
OZNaturals 决定利用像 Celigo 这样的集成平台即服务 (iPaaS) 解决方案。他们首先使用 Celigo 将亚马逊订单与其 ERP 集成,然后建立了自己的电子商务网站 Shopify 并集成了 ERP,以及与两个仓库(一个在美国,另一个在加拿大)的定制 3PL 集成。这使他们能够自动化标准交易,同时管理不寻常的流程。 2021年,该公司决定将其ERP迁移到Microsoft Dynamics 365并改变其亚马逊运营。由于与 Celigo 的集成方式不同,他们能够在三个月内完成集成。他们还聘请了专家合作伙伴 Silverware 来与 Celigo 团队密切合作。 Celigo 解决方案的便利性开启了规模化的可能性。
运营影响
数量效益
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