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Re-Engaging Mobile App Users Through Referral Programs: A Case Study of EazyDiner
技术
- 平台即服务 (PaaS) - 应用开发平台
- 机器人 - 轮式机器人
适用行业
- 水泥
- 电信
用例
- 零售店自动化
- 资产跟踪
挑战
推荐计划是保留和获取客户的流行策略，但成功取决于链接平台和提供无缝用户体验的能力。
关于客户
EazyDiner 是印度最大的餐厅和餐桌预订应用程序。
解决方案
EazyDiner 利用 Branch 的移动链接平台 (MLP) 构建无缝推荐计划。用户可以通过各种平台轻松分享推荐链接，该链接会将受邀用户引导至相关应用商店下载应用并注册。推荐人和被推荐人都会获得一张餐券作为奖励。
运营影响
相关案例.
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