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Haptik > 实例探究 > 革新金融科技:Ring 如何利用对话平台增强客户体验
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Revolutionizing Customer Experience in Fintech: A Case Study on Ring

技术
  • 应用基础设施与中间件 - 事件驱动型应用
  • 平台即服务 (PaaS) - 应用开发平台
适用行业
  • 建筑物
  • 水泥
用例
  • 楼宇自动化与控制
  • 租赁金融自动化
挑战
Ring 面临的挑战是为其多元化的客户群提供及时的查询解决和满意的客户体验。他们希望提高首次响应时间并确保 24/7 品牌可用性。
关于客户
Ring,现称为 Kissht,是印度领先的金融技术平台。他们拥有由 3000 多家线下商家和 50 多家网上商店组成的广泛网络。他们的目标是为线上和线下客户提供无摩擦的贷款体验。
解决方案
Ring 与 Haptik 合作开发了 WhatsApp 上的对话平台。他们利用 WhatsApp 机器人的效率,为客户提供即时访问 EMI 详细信息并解决他们最关心的问题。 Haptik 机器人可以实现更快的查询解析和响应时间。
运营影响
  • In its pursuit of automating customer support requests, Ring initially introduced an AI-powered assistant on its application. Building on the success of this initiative, the company extended the capabilities of the assistant to WhatsApp, taking advantage of the platform's extensive reach to deliver exceptional customer service and bolster user engagement. Through the deployment of a conversational platform for customer support, Ring was able to significantly improve the speed and efficiency of query resolution, thereby enhancing the overall user experience. This forward-thinking approach has positioned Ring as a trailblazer in leveraging technology to revolutionize the FinTech landscape.
数量效益
  • Handled 800K conversations
  • Resolved 72% of queries end-to-end
  • Achieved an automation rate of 84%

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