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Revolutionizing Fundraising Events with Real-Time Technology: A Case Study on Event.Gives and PubNub
技术
- 分析与建模 - 实时分析
- 应用基础设施与中间件 - 事件驱动型应用
适用行业
- 水泥
- 建筑与基础设施
适用功能
- 维护
- 销售与市场营销
用例
- 施工管理
- 实时定位系统 (RTLS)
挑战
Event.Gives 的诞生是出于对传统筹款活动效率低下且纸张繁重的流程的不满。该公司的联合创始人萨姆·斯塔利 (Sam Staley) 在一次小学筹款活动中对繁琐的投标流程感到特别沮丧。这个过程不仅效率低下,而且未能最大限度地发挥捐赠的潜力。我们面临的挑战是创建一个解决方案来简化投标流程、提高参与度并最终筹集更多资金。 COVID-19 大流行的出现使事情变得更加复杂,许多现场活动和筹款活动被取消。 Event.Gives 需要调整并寻找支持虚拟活动并让人们重返工作岗位的方法。
关于客户
Event.Gives 是一个功能齐全的现场直播活动平台,专注于筹款。该公司的诞生源于对传统筹款活动效率低下且纸张繁重的流程的不满。该平台最初是作为一个简单的短信机器人开发的,允许与会者通过手机投标。这种创新方法使首次使用期间筹集的资金增加了一倍多。如今,Event.Gives 致力于尽可能实现筹款流程的多个方面的自动化,使组织能够更轻松地举办成功的筹款活动。该公司的目标是消除障碍,并使筹款过程尽可能高效和有吸引力。
解决方案
Event.Gives 采用 PubNub 的实时推送技术来为其创新筹款平台提供支持。该平台举办虚拟、现场和混合活动,重点关注慈善和捐赠。它实时传输筹款拍卖出价,这有助于增加捐款,并为管理员、与会者和活动工作人员之间的不同沟通渠道提供支持。除了实时捐赠选项外,该平台还提供现场和无声拍卖、抽奖或物品销售。它还提供简单的活动设置、促销、移动签到和签出选项、自动筹款工具和即时出价更新等服务。 PubNub 的实时技术对于 Event.Gives 的运作方式至关重要。可靠的实时更新使他们能够共享出价通知、广播活动促销更新、发送签到链接等。这些功能有助于 Event.Gives 无缝托管和自动化筹款体验,并使组织成功的活动变得更加容易。
运营影响
数量效益
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