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TSI Doubles Chat Leads with Instabot: An IoT Case Study
技术
- 平台即服务 (PaaS) - 应用开发平台
适用行业
- 海洋与航运
- 运输
适用功能
- 物流运输
- 销售与市场营销
用例
- 大规模定制
服务
- 测试与认证
挑战
TSI 是一家入选 Inc. 5000 名人堂的消费物流公司,在增加潜在客户以推动竞争激烈的行业显着增长方面面临着挑战。该公司为客户提供多种联系方式,其中实时聊天是一个关键渠道。然而,由于资源重定向,实时聊天体验将从网站上很大程度上删除。这是一个令人担忧的问题,因为测试和客户反馈表明,完全删除交互式对话选项将对收入产生负面影响。此外,在可用于实时聊天的资源有限的时间内,取消某些不适合 TSI 的潜在客户资格以提高效率变得越来越重要。 TSI 使用 Intercom 作为他们的实时聊天解决方案,但随着聊天量的增加,价格标签也随之增加。除了 TSI 已经支付的高额月费之外,使用 Intercom 机器人产品还要支付额外费用,这使得它成为一个站不住脚的解决方案。
关于客户
TSI 是一家跻身 Inc. 5000 名人堂的消费物流公司,负责管理全球范围内的小规模搬迁和货运。在稳定的航运行业中,TSI 是利用创新推动巨大增长的先驱,同时使航运变得无缝和轻松。 TSI 品牌以其高品质体验、定制解决方案和易用性而闻名。他们为客户提供多种联系方式,其中实时聊天是一个关键渠道。然而,由于资源限制和成本增加,他们在维持这项服务方面面临着挑战。
解决方案
TSI 借助 Instabot 来简化和增强订单体验,并自动筛选潜在客户。 TSI 团队寻找一种解决方案,该解决方案能够提供简单的用户体验,利用自动化来保持与当前解决方案相同或更好的质量。他们的优先事项清单还包括:定制、成本、易于使用、与 CRM 集成。 Instabot 满足了他们的所有要求,并为他们之前的聊天平台提供了独特的替代方案,提供了大量的定制选项和响应迅速的客户服务团队来帮助他们启动和运行。 TSI 机器人旨在回答潜在客户通常提出的大多数常见问题,但更重要的是,TSI 机器人还在整个机器人对话中穿插符合条件的问题,以便不合格的潜在客户无法继续通过漏斗。
运营影响
数量效益
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