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Celigo > Case Studies > A Smart 3PL Connector for IslandSurf
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A Smart 3PL Connector for IslandSurf

Technology Category
  • Application Infrastructure & Middleware - Data Exchange & Integration
  • Functional Applications - Remote Monitoring & Control Systems
  • Application Infrastructure & Middleware - Middleware, SDKs & Libraries
Applicable Industries
  • E-Commerce
  • Retail
Applicable Functions
  • Logistics & Transportation
  • Warehouse & Inventory Management
  • Business Operation
Use Cases
  • Inventory Management
  • Warehouse Automation
  • Supply Chain Visibility
Services
  • Software Design & Engineering Services
  • System Integration
The Challenge
IslandSurf had selected NetSuite as its software platform and knew that they could not implement NetSuite without a solid 3PL solution. They required a solution that would automate their 3rd party warehouse processes to better serve their customers and be more efficient. As it was, IslandSurf spent much time and energy manually flagging orders that needed to be sent to AtLast Fulfillment, exporting just those orders, canceling any items on the order that shouldn’t be fulfilled at AtLast Fulfillment, and tracking and manually updating the sales orders once they were fulfilled.
About The Customer
IslandSurf is an online retail company specializing in branded apparel, clothing, and equipment. They had chosen NetSuite as their business management solution and needed to implement a solution that automated the myriad of manual processes necessary to work with a 3rd party warehouse. They wanted to free up employees’ time to focus on more value-add activities and provide customers with a shorter wait time for orders to be fulfilled.
The Solution
Celigo implemented a fully automated, bi-directional integration with IslandSurf’s 3rd party warehouse (AtLast Fulfillment), supporting AtLast Fulfillment’s XML file format. This integration pushes sales orders to AtLast Fulfillment, imports Inventory Adjustments into NetSuite, imports shipment confirmations into NetSuite, and provides multi-location fulfillment routing. In addition to the standard 3PL solution, Celigo implemented a custom SuiteScript that allows IslandSurf to rank locations in order of fulfillment priority. For a given order, Celigo’s solution determines the fulfillment preferences and tries to commit inventory from a single location. As necessary, the solution splits the fulfillment across locations, including AtLast Fulfillment. Furthermore, if a backorder is necessary, Celigo’s solution assigns the items to ship from the default backorder location.
Operational Impact
  • Order turnaround time decreased by at least 50%.
  • Customer satisfaction increased.
  • Man-hours were reduced by 20%.
Quantitative Benefit
  • Order turnaround time decreased by at least 50%.
  • Man-hours were reduced by 20%.
  • Over 80,000 orders have been processed successfully in this automated fashion.

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