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Advantech > Case Studies > Self-Service Price Check System Enables Real-Time Price Inquiries for Hypermarket Chain
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Self-Service Price Check System Enables Real-Time Price Inquiries for Hypermarket Chain

Applicable Industries
  • Retail
Applicable Functions
  • Sales & Marketing
Use Cases
  • Retail Store Automation
Services
  • System Integration
The Challenge
The hypermarket industry is intensely competitive, and satisfying customer demands and increasing brand loyalty are the primary business challenges for Far Eastern A.mart. To increase customer loyalty, Far Eastern A.mart planned to establish loyalty programs that encourage increased purchasing. They wanted a wall-mountable POS system that could be used to check product prices and customer reward points in real-time to enhance the overall service quality.
About The Customer
Far Eastern A.mart is a well-known and popular hypermarket chain in Taiwan, and a direct subsidiary of Far Eastern Department Stores Ltd. Currently, Far Eastern A.mart operates 18 stores throughout Taiwan. Far Eastern A.mart is committed to providing high quality service and a wide range of products, including a comprehensive variety of groceries and general merchandise, enabling customers to satisfy all their routine shopping needs in one trip.
The Solution
After evaluating the requirements specified by Far Eastern A.mart, Advantech provided its E-POS system for use as a wall-mounted price check system. Wall-mounted systems maximize the available inventory storage space. With the inclusion of an embedded laser scanner, Far Eastern A.mart customers can simply scan products to view the price and product details on the E-POS system monitor. Furthermore, Advantech’s E-POS system features a unique easy HDD removal and replacement design, enabling easy, fast, and convenient HDD upgrades and maintenance. Advantech’s E-POS system not only ensures convenient and efficient service, but also reduces labor costs and, by facilitating real-time price inquiries, can increase customer purchase intentions.
Operational Impact
  • The inclusion of an embedded laser scanner enables real-time price inquires for enhanced service quality.
  • Unique easy HDD removal and replacement design for easy and convenient upgrades.
  • Powerful computing performance facilitates the provision of excellent customer service.

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