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AppFolio > Case Studies > Southwest Property Management: Streamlining Operations and Enhancing Customer Experience with IoT
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Southwest Property Management: Streamlining Operations and Enhancing Customer Experience with IoT

Technology Category
  • Networks & Connectivity - 5G
Applicable Industries
  • Buildings
  • Education
Applicable Functions
  • Facility Management
  • Sales & Marketing
Use Cases
  • Inventory Management
  • Time Sensitive Networking
Services
  • System Integration
  • Training
The Challenge
Southwest Property Management, a family-owned business managing over 120 community associations in Naples and Fort Myers, Florida, was grappling with outdated, disjointed systems that led to inefficiencies, inaccuracies, and frustration. The company had to perform many tasks manually, which was time-consuming and prone to errors. The existing solutions, TOPS Pro and Strongroom, were not meeting the company's needs, leading to technical difficulties and a lack of streamlined processes. The company was also facing challenges in onboarding and learning new software due to the large amount of data to migrate and processes to implement. Furthermore, the company was struggling to stand out from the competition and win new business.
About The Customer
Southwest Property Management is a local, family-owned business based in Naples, Florida. Established in 1978, the company manages over 120 community associations in Naples and Fort Myers, Florida. The company prides itself on its differentiated approach to service and technology, which has helped it stand out from the competition and win new business. Despite its local ownership, Southwest Property Management has the capabilities and customer experience of a larger company. The company has grown tremendously over the past few years, managing over 12,800+ units and seeing a 50% increase in units managed.
The Solution
Southwest Property Management adopted AppFolio Property Manager, a user-friendly platform that solved many of the issues they were facing with their previous systems. AppFolio's universal navigation and user-friendly programming helped the company reduce technical difficulties and streamline their processes. The AppFolio onboarding team provided dedicated support and partnership throughout the transition, ensuring data accuracy and security. The company also used AppFolio to demonstrate their capabilities and customer experience during sales pitches, helping them win new business. AppFolio also enabled the company to digitize many of their business-critical workflows, saving time, increasing productivity, and improving the customer experience. The platform also provided the flexibility for remote work, meeting the changing needs of employees.
Operational Impact
  • The adoption of AppFolio Property Manager has brought about significant operational improvements for Southwest Property Management. The company has been able to streamline its processes, reduce technical difficulties, and ensure data accuracy and security. The platform's user-friendly programming has made it easier for employees to perform their tasks, reducing the time spent on manual tasks and increasing productivity. The company has also been able to provide a better customer experience, with improved communication and a simplified payment process. The platform has also enabled the company to offer remote working options, meeting the changing needs of employees. Furthermore, the company has found a true partner in AppFolio, which provides ongoing support and on-demand resources, helping the team troubleshoot and find answers without having to make a call every time.
Quantitative Benefit
  • Increase in units managed by 50%
  • Increase in online payments by 80%
  • Time spent training new hires reduced by 50%

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