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Case Studies > Technology smart enough to reach drivers who don’t have smartphones.

Technology smart enough to reach drivers who don’t have smartphones.

Technology Category
  • Networks & Connectivity - Cellular
  • Analytics & Modeling - Real Time Analytics
  • Functional Applications - Fleet Management Systems (FMS)
Applicable Functions
  • Logistics & Transportation
  • Business Operation
Use Cases
  • Fleet Management
  • Real-Time Location System (RTLS)
  • Track & Trace of Assets
Services
  • Software Design & Engineering Services
  • System Integration
The Challenge
Having to rely on drivers for notification of delays undermines productivity and compromises customers’ trust in services.
About The Customer
As a subsidiary of Rockfarm Supply Chain Solutions, RT&T Logistics has access to supply chain insights which enable more proactive responses to challenges affecting the logistics industry. RT&T Logistics specializes in providing comprehensive logistics solutions, leveraging advanced technology to enhance operational efficiency and customer satisfaction. The company is committed to delivering reliable and timely services, ensuring that their clients' supply chain needs are met with precision and care. With a focus on innovation and continuous improvement, RT&T Logistics stands out as a leader in the logistics sector, offering tailored solutions that address the unique challenges of their diverse clientele.
The Solution
Via any kind of cell phone, MacroPoint provides driver location and load info that makes an entire operation more efficient and productive. MacroPoint grabs data from any cellular phone, even non-smartphones, offering third-party-validated info, automated arrival detection, breadcrumb mapping, two-way messaging, and more. The integration with MercuryGate makes it easy to enable the MacroPoint interface with the TMS, streamlining the incorporation of MacroPoint with brokerage operations processes. This solution allows for a larger virtual fleet of partner carriers to benefit from all the MacroPoint advantages, enhancing the overall efficiency and productivity of the logistics operation.
Operational Impact
  • All drivers locatable by all parties, ensuring transparency and real-time tracking.
  • Far fewer check calls, freeing up time within the operation for more productive tasks.
  • More immediate time-to-market, enhancing the speed and efficiency of logistics operations.
Quantitative Benefit
  • Less staff support necessary, reducing operational costs.
  • Takes seconds to deploy, minimizing setup time and enhancing efficiency.
  • MercuryGate-integrated, ensuring seamless integration with existing systems.

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