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Batch Gastropub's Success with Foursquare Ads
技术
- 应用基础设施与中间件 - API 集成与管理
适用行业
- 食品与饮料
适用功能
- 销售与市场营销
用例
- 需求计划与预测
服务
- 软件设计与工程服务
挑战
Batch Gastropub, a neighborhood gastropub in Miami, was facing the challenge of reaching new customers on a tight budget and with limited resources. The owner, Kevin Danilo, was looking for an efficient way to increase the restaurant’s exposure in real time. Traditional channels like print were not effective as they did not target people in the exact moment they wanted to find a restaurant — when they’re out and about with mobile phones in hand.
关于客户
Batch Gastropub is a neighborhood gastropub located in Miami, Florida. It is known for its affordable food, expansive drink list, and signature cocktails on tap. The owner, Kevin Danilo, describes Batch as a culinary and beverage experience that is new and exciting, but one that also stays true to original gastropubs. As a new business, Batch Gastropub was facing the challenge of reaching new customers on a tight budget and with limited resources.
解决方案
To overcome the challenge, Kevin Danilo turned to Foursquare Ads, which did all the heavy lifting so he didn’t have to. Foursquare Ads allowed Batch to target people in the exact moment they wanted to find a restaurant — when they’re out and about with mobile phones in hand. Unlike other channels like print, Foursquare Ads was an efficient way of increasing the restaurant’s exposure in real time. The use of Foursquare Ads allowed Batch to reach potential customers in a more targeted and efficient manner.
运营影响
数量效益
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