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Boosting Engagement with Instagram Automation: A Case Study on Roma by Rochi
适用行业
- 水泥
- 零售
适用功能
- 销售与市场营销
用例
- 租赁金融自动化
- 零售店自动化
挑战
Roma by Rochi 在其 Instagram 个人资料上产生了显着的参与度,但无法直接确定参与度对其利润的影响。他们希望从自己的努力中获得更多收益,并将结果与销售联系起来。
关于客户
Roma by Rochi 是一个让女性表达个人风格的品牌。他们在阿根廷马德普拉塔拥有一家零售店,并凭借其内部 Instagram 明星 Rochi 和一系列吸引人的潮流单品在 Instagram 上广受欢迎。
解决方案
Roma by Rochi 与 ManyChat 营销合作伙伴 ChatBlender 合作,使用 Instagram Automation 开展赠品活动。他们利用吸引人的 Instagram 帖子、关键词自动化、更多的赠品参与机会以及故事提及来与关注者互动,并为赠品进行宣传。
运营影响
数量效益
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