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L.A. Property Management Company MySuite Boosts Listings by 185% in One Year
技术
- 功能应用 - 库存管理系统
- 平台即服务 (PaaS) - 应用开发平台
适用行业
- 建筑物
适用功能
- 设施管理
- 仓库和库存管理
用例
- 库存管理
- 拣选/分拣/定位
挑战
MySuite 是洛杉矶的一家物业管理公司,在管理其不断增长的物业组合方面面临着多项挑战。尽管拥有其所有财产,这使他们能够控制定价、设计、空置和库存,但他们缺少三个关键要素:渠道管理、报告和分析以及收入优化。他们发现很难通过多个帐户发布其列表,这是他们用来区分洛杉矶不同地区的各种产品的做法。他们还过度依赖单个 OTA 的数据来衡量其绩效,这通常会导致信息不完整,因为故障。最后,随着他们的投资组合迅速扩大,优化费率策略和设定定价变得越来越困难。
关于客户
MySuite 是一家总部位于洛杉矶的物业管理公司,是一家私营房地产管理公司 NMS Residential 的分支机构。 MySuite 专门从事整个大洛杉矶地区高档多户型和混合用途物业的专业管理。 2019 年,该公司推出了新的短期租赁服务,在 Airbnb 上列出了其首批家具齐全的房产。 MySuite 拥有其所有房产,这使他们能够完全控制定价、设计、空置率和库存。他们的多样化库存包括度假租赁、多单元、企业住房、城市租赁和公寓酒店。
解决方案
为了应对这些挑战,MySuite 转向了 Guesty,该平台使他们能够在单个统一系统下简化和集中操作。事实证明,当 COVID-19 大流行爆发时,这一点特别有用,因为该平台使他们能够调整方向并满足新兴的旅行者趋势。他们使用 Guesty 的收入管理功能为整个库存提供额外的定价选项和更灵活的取消政策。 Guesty 还为 MySuite 提供了他们所需的可见性,清晰、持续地展示他们的绩效,并帮助他们就如何改进运营做出明智的决策。通过使用 Guesty 的多单元和渠道管理器功能,MySuite 能够将类似的列表组合在一起,以简化管理并优化入住率,同时在线发布和调整数百个列表。
运营影响
数量效益
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