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Leading the Herd
技术
- 功能应用 - 企业资源规划系统 (ERP)
适用行业
- 食品与饮料
适用功能
- 物流运输
- 销售与市场营销
用例
- 供应链可见性(SCV)
- 库存管理
服务
- 云规划/设计/实施服务
- 软件设计与工程服务
- 系统集成
- 培训
挑战
全球奶酪品牌 Bel Group 在国际业务扩张过程中面临物流挑战。该公司必须管理易腐烂产品的长距离运输,运输时间从一天到三个月不等。必须仔细管理安全库存、促销活动和其他变量,以确保 Bel Group 产品的可用性和新鲜度。该公司需要一种解决方案来支持全球销售和运营规划 (S&OP) 流程,并提供其全球业务需求、产能和服务水平的综合视图。
关于客户
Bel Group 是一家全球奶酪品牌,始创于 1865 年,总部位于法国汝拉山区。该公司凭借其原创产品 The Laughing Cow 在欧洲市场大受欢迎,随后又推出了 Babybel、Mini Babybel、Kiri 和 Leerdammer 等其他品牌,这些品牌已成为欧洲家喻户晓的品牌。如今,该公司向 120 个国家/地区销售 30,000 多个 SKU,生产基地和分包商遍布全球。欧洲地区仍占 Bel Group 销售额的 55%,产量的 51%。
解决方案
Bel Group 与 JDA Software 合作,管理其全球增长以及随之而来的物流挑战。该公司实施了 JDA Demand 和 JDA Fulfillment 来支持其全球 S&OP 流程。JDA Demand 用于创建 18 个月的连续预测,而 JDA Fulfillment 用于创建基于约束的生产计划并为运输规划构建卡车装载量。这些解决方案的实施使 Bel Group 可以概览公司在全球范围内开展的所有活动。该公司还进行了几次技术升级,以确保利用最新版本的 JDA 解决方案和功能。
运营影响
数量效益
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