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实例探究 > Peapod Delivers ‘Express Line’ Service through Superior Routing

Peapod Delivers ‘Express Line’ Service through Superior Routing

技术
  • 功能应用 - 车队管理系统 (FMS)
  • 功能应用 - 远程监控系统
适用行业
  • 电子商务
  • 零售
适用功能
  • 物流运输
  • 仓库和库存管理
用例
  • 车队管理
  • 预测性维护
  • 供应链可见性(SCV)
服务
  • 系统集成
  • 软件设计与工程服务
挑战
Peapod, a leading Internet grocer, faced significant logistical challenges in delivering groceries to over 1,500 ZIP codes in the Chicago area and along the U.S. eastern seaboard. The company needed a turnkey solution that integrated planning, routing, scheduling, and delivery confirmation. Initially, Peapod developed its own front-end software for web ordering and delivery time windows, while using another vendor's routing and scheduling tool. However, as the business grew, the company attempted an enterprise-level upgrade of the route-planning piece in 2004, which did not yield satisfactory results. Additionally, Peapod faced the challenge of having a vehicle tracking GPS solution that did not communicate with the transportation planning software in place. The company needed an integrated solution that could scale with its rapidly growing business.
关于客户
Peapod, founded in 1989, is the nation's leading Internet grocer, serving over 280,000 customers in Chicago, New England, and the mid-Atlantic metropolitan regions. It is a wholly owned subsidiary of international food provider Royal Ahold and collaborates with sister supermarket companies such as Stop & Shop and Giant Food. Peapod operates out of two main warehouses in Lake Zurich, Illinois, and Gaithersburg, Maryland, supported by 17 additional 'warerooms' within partnering grocery stores. The company offers over 8,000 products, including groceries, cosmetics, office supplies, and more. Customers can place orders online and choose a two-hour delivery window. Peapod's service has grown at a rate of 25% per year in most areas, making it a popular choice for busy families.
解决方案
Omnitracs Roadnet Technologies provided Peapod with an integrated suite of products, including Roadnet and Roadnet Transportation Suite Web Services. This solution allowed Peapod to have the necessary visibility for all its multiple locations. The integration of all modules through Roadnet Transportation Suite Web Services provided routing and proof of delivery for each location. Peapod began its conversion to Roadnet in October 2006, with the rollout expected to be completed in 2007. The new system enabled Peapod to generate routes 10% faster, allowing the company to grow its business without increasing planning personnel. Enhanced customer service was another immediate benefit, as Omnitracs Roadnet Technologies listened to Peapod's needs and provided excellent support from development to tech support.
运营影响
  • Superior system integration allowed Peapod to streamline its logistics operations.
  • Scalable expansion capabilities enabled Peapod to grow its business without additional planning personnel.
  • Enhanced customer service due to Omnitracs Roadnet Technologies' ability to understand and meet Peapod's needs.
数量效益
  • 10% decrease in the time it takes to generate routes.
  • Peapod serves over 280,000 customers across multiple regions.
  • Peapod operates 250 trucks for its delivery service.

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