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Information Builders > 实例探究 > Utz Nourishes Workers With Clean Data and Actionable Insights
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Utz Nourishes Workers With Clean Data and Actionable Insights

技术
  • 分析与建模 - 实时分析
  • 应用基础设施与中间件 - API 集成与管理
  • 应用基础设施与中间件 - 数据交换与集成
适用行业
  • 食品与饮料
适用功能
  • 物流运输
  • 销售与市场营销
用例
  • 库存管理
  • 供应链可见性(SCV)
服务
  • 数据科学服务
  • 系统集成
挑战
Utz Quality Foods, a large privately held snack food company, was facing the challenge of creating an enterprise-wide analytics strategy to support its rapid growth through both organic growth and mergers and acquisitions. The company needed to deploy real-time analytics to speed up decision-making and empower business units to take control of their data. They also needed to unlock clean, high-quality information via self-service dashboards, InfoApps, and other analytics assets. The company was looking for a way to increase efficiency and better compete with larger snack food companies.
关于客户
Utz Quality Foods is the largest privately held and family-managed salty snack company in the U.S. Founded in 1921, the company is based in Hanover, PA, and operates 10 facilities in Pennsylvania, Colorado, Louisiana, Massachusetts, and Alabama. Utz has grown through a strategy of organic growth, mergers, and acquisitions, becoming one of the largest snack food powerhouses. The company's brands include Utz®, Bachman®, Good Health®, Snikiddy®, Golden Flake®, Zapp’s® and “Dirty”® Potato Chips. As the company grows, so does its need for business intelligence (BI) and analytics.
解决方案
Utz Quality Foods partnered with Information Builders to enhance its critical business processes and deliver fresh, high-quality data to workers in manufacturing, purchasing, logistics, human resources, and other parts of the organization. The company used Information Builders’ WebFOCUS, InfoAssist+, and iWay technologies for this purpose. For example, Utz used the WebFOCUS BI and analytics platform to create an InfoApp™ called SnackBoard that provides fast and clear answers to business questions related to sales. Regional managers use this self-service BI environment to make daily decisions about inventory, sales, and trends. Utz is also creating similar InfoApps™ for finance, manufacturing, and executive-level decision-making. The company uses iWay Service Manager to integrate data into data warehouses for operational reporting, as well as to create an enterprise service bus for transmitting data and process flows.
运营影响
  • Enterprise-wide access to vital information increases efficiency and helps Utz better compete with larger snack food companies.
  • Many operational business units at Utz benefit from advanced analytical capabilities that increase efficiency, boost the effectiveness of sales promotions, and improve customer relationships.
  • The Logistics Team uses WebFOCUS to track products and monitor shipments.

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